Before you start filming, pre-production is the crucial first step in bringing your video project to life. It's all about planning and figuring out the story you want to tell.
But an idea is just a spark. It’s important to make sure you have a concise direction for your production. It doesn’t matter whether it’s a small segment or a whole series, you should be able to summarize it in one to two sentences. What is your vision? What is it going to be about? Pre-production is when you will take the time to plan out your story and make sure it resonates with your audience.
A helpful guideline is phrasing it as such: People doing something for a reason. Make sure you have a character, and activity and a motivation. Define your idea with our Storytelling Guide PDF navigate_next
Pre-production also involves planning your shoot. You will need to determine:
Not sure what equipment is required or don’t have the necessary equipment?
Once you have your idea fleshed out, your shoot scheduled, and the equipment sorted out, you’re onto stage two.
Stage two: ProductionRogers tvTM , its associated design logo, and Local MattersTM plus related brand names and/or logos are trademarks owned by Rogers Communications Inc. or an affiliate, used with permission or under license. Any other brand names or logos are trademarks of their respective owners, used with permission or under license.
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